My First Marketing Client - RIP

 I recently found out my 1st ever Marketing client passed away in May of 2020 .

He was my 1st client while I was still doing my Marketing Undergraduate studies at UBC & Capilano University - in 2000 .

Clearly a lot happened in 22 years . In 2000, he signed up with me on a 3 month contract . He had owned a construction company in North Vancouver .

He wanted to expand his business - so he hired me to create a Strategic Marketing Plan - as well as to edit his existing Business Plan .

The Marketing Fundamentals I focussed on were:

a) Product

b) Price

c) Promotion

d) Place

e) People

f) Process

g) Physical Evidence

I will share some of that Strategic Marketing Plan in a later blog post .

RIP Dylan