Everything you do for your distributors benefits you as well — your relationships deepen, and you gain more of their business, as turning to you continues to become more convenient and cost-effective.
Greater efficiency in working with distributors translates into lower costs of doing business and higher margins for you. Automated information helps drive add-ons, opportunities for cross-selling, and potentially broader product sets (because they’re more visible to distributors), as you and your distributors expand the market and revenue.
Another key benefit is the usage data you’ll be able to gather. You’ll learn more about how your distributors work — where their interests (and those of their customers) lie — and be able to use that information to continually optimize distribution and sales. Best of all, it’s a win-win arrangement. Both you and your distributors are more successful — and with happier customers to boot!
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